Part A.
How important are social networks to producers and audiences
as a form of promotion?
Social networks are very important to both types. Both take
examples from the word of mouth, which is when someone has seen a film and they
give their opinion, be it negative or positive but it also has a domino effect.
For example, Walt Disney’s John Carter had a poor box office release and their
next load of cinematic releases had a knock on effect of their views because
those who didn’t enjoy watching John Carter would use social networks to talk
about their views of the film. People are also allowed to write reviews of
films online which contribute to the word of mouth also. Another strong
advantage of using social networks to promote films is releasing teaser
trailers. Not long after Disney’s takeover of the famous franchise Star Wars,
they released an announcement of their upcoming Star Wars film and not long
after released a teaser trailer a year before release date. This caused a major
hype for the fans of the franchise and it also bagged the producers early
ticket bookings closer to the time.
Producers can also make a page for their franchise on any
Social Media site, for example ‘The Avengers’ have a page on Facebook and 13
million people are following their page, this meaning they can receive
information about any special offers, quizzes or competitions fans can enter to
gain tickets to the next movie premier of their upcoming film. It also keeps
the fans entertained throughout further teasers and pictures of the cast and
set.
Part C.
Compare how far the closing scenes of the two American films
you have studied for this topic confirm their messages and values?
The two American films we have studied are ‘Invasion Of The
Body Snatchers’ and ‘War Of The Worlds’ which both show a strong theme of
paranoia through highlighting the serious events that took place during their
production time.
‘Invasion Of The Body Snatchers’ was reflecting on how one
man called Joseph McCarthy took over as Senator and started to change people’s
views in society without them realising it. People were being brainwashed as
they were convinced that close relatives, friends or even co-workers were
communists and when questioned they would be blacklisted. The people were too
scared to rise against it and therefore followed and believed his accusations,
this is signified through the pods as they look and sound exactly the same as
the other people but are acting completely different. The end of the film shows
that Miles is viewed as insane by the authorities, however a little later on
the story that Miles told the authorities were discovered as true and as they
go to try and stop it there is a close-up of Miles’ face, leaving us with no
clear resolution to the film as he has an expression of panic and the close-up
signifying that he is trapped.
No comments:
Post a Comment
Note: only a member of this blog may post a comment.