Film Stars are an essential part of the film industry. They give film studios a certain amount of security as they are likley to bring an established audience group to their production.
The lessons below look at TWO star theories. The slides also contain a case study of film star Arnold Schwarzenegger.
Film Stars - Potential Posititves
Film Stars - Decline and Negatives
Top Grossing films of 2014
What does this information tell you about what is popular amongst film audiences and producers?
Franchise filmmaking appears to have totally over taken 'Stars' as the most appealing form of filmmaking.
'Sleeper Curve' - Everything Bad is Good for You
Do you think modern audiences are more sophisticated than their predecessors? Stephen Johnson claims that we are. We now demand a more complex experience - in all aspects of Media.
Decline of film stars explained...
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